• Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Marketing - Minneapolis | SND Agency

Social Media Strategy Consulting - Minneapolis

  • About
  • Services
    • Social Media Marketing
    • Social Media Management
    • WordPress Website Design
    • SEO Strategy
  • SN:D Live
  • Blog
  • Free Tips
  • Contact Us Today!

Nicole Harrison / April 16, 2015

Facebook Reviews Make or Break Online Marketing Efforts

You are here: Social Media Marketing » Guides to Social Media Platforms » Facebook Reviews Make or Break Online Marketing Efforts

Updated August 2017

8560618867_010ae3da7b_z

SocialNicole is working to teach you how to use Facebook effectively for marketing your business. We have launched a “Facebook How-To” series break down the complicated concepts into easy, step-by-step instructions that are easy to understand and apply immediately. Please scroll to the bottom of this post to check out all the posts in our “How-To Use Facebook Effectively” series! Are you looking to accelerate your Facebook marketing today? Contact the team at SocialNicole now! We can help you build a Facebook marketing program that will get results fast!

Facebook Reviews Make or Break Online Marketing Efforts

Online marketing is immense. It’s no surprise that many people have a hard time prioritizing all the aspects of digital marketing that all seem equally important. I’m here to tell you that one of the most commonly overlooked aspects of online marketing is the Facebook review. I typically advise clients to identify the different locations online that people may potentially review their brand and focus on ways to increase positive reviews as a major part of their social media marketing efforts. One online location where the opportunity to review brands and businesses is Facebook. Many clients ask me why it matters that they focus on gaining positive reviews on Facebook when there are so many other things for them to be working on with their online marketing. Here are a few reasons why you should not overlook the power of Facebook reviews.

Building a Positive Brand Presence

Facebook reviews help provide transparency and credibility with your customers. It’s true that not all reviews will be positive. But building a positive review base will balance out the negative reviews and help your customers gain confidence in you and your product or service. It is essential that you build this base of reviews now with people who support your business. You do not want to wait until a negative review comes in to start working to gain reviews.

The best method to get those positive reviews is to ask satisfied customers if they will write a Facebook review for you. You should prepare a guide that shows how to go about leaving a review with images and directions how to leave a review and/or find a video that will walk them through it. That way when you ask you have resources to offer people immediately so they can follow through. Most people who love your work will be happy to write a review. Asking is key to making that happen.

Another way to get reviews is to ask someone who leaves a positive comment on your page. If they took the time to write the comment, chances are they will take the time to turn that into a review. Typically if someone leaves a positive comment on the page that sings the praises of one of our clients we will reply with something like “Thank you so much! We appreciate your feedback. Would you be willing to write a Facebook review for us?” Do this right away when they leave the comment in order to catch them while they are still happy and feeling good about your company.

Getting More Views on Facebook

The star rating on Facebook is a big factor in the Facebook algorithm that determines whether or not your posts appear in users timelines. More reviews and higher star ratings equals more viewers. The star rating will affect how people see you in their feeds as well and whether or not they will choose to like your page or listen to you. This is why it is important you ask satisfied clusters to review your business on Facebook. This should be an ongoing process where you ask people all the time. Constantly building up your page for maximum results takes consistent efforts on several aspects of your Facebook management.

Proving that you rock!

As you have heard me say over and over again, social media marketing is about connecting with individuals and encouraging them to share your content and tell others about the experiences they have with you. Word of mouth is the power behind social media. The more your customers are talking about you the more people will want to learn more about your service or product. Word of mouth is key and reviews are a major way to build that important part of your online marketing. – Now that you understand the importance of Facebook reviews, check out our entire “How To Use Facebook Effectively” series so you can continue to make the most of this platform and in turn grow your business.

Don’t forget to sign up to receive blog posts in your inbox so you don’t miss a thing from the SocialNicole blog.

–Photo Credit

It's only fair to share...Share on Facebook
Facebook
Tweet about this on Twitter
Twitter
Share on LinkedIn
Linkedin
Pin on Pinterest
Pinterest
Share on Reddit
Reddit
Share on Tumblr
Tumblr
Email this to someone
email
Buffer this page
Buffer

Filed Under: Guides to Social Media Platforms Tagged With: Facebook

Previous article: Instagram for Business (Because You Can’t Afford Not to)
Next article: Should your brand use Instagram? Here’s a checklist to find out.

Nicole Harrison

About SocialNIcole

I believe in helping people to change the world! Helping others bring their passions and purpose to the world is what I do. My goal is to help you build the business of your dreams by leveraging social media and digital marketing.

Learn how to build an online community, increase brand recognition and grow your business.

Sign up for the SocialNicole monthly newsletter and the exclusive Facebook Marketing Success Checklist. There we will help you discover smarter ways to connect, engagement and grow your business using social media and digital marketing.

view raw

Get Updates

Sign up now to stay in the know on all things digital marketing with our SocialKnow newsletter and blog updates delivered right to your inbox!
* = required field

Primary Sidebar

  • Email
  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Search Our Blog

The Art of Being Social: Recent Posts

  • The Art of Being SOCIAL: LIVE – In Conversation with Mychele Boardman
  • 10 Steps to a Professional LinkedIn Profile
  • The Art of Being SOCIAL: LIVE – In Conversation with Kristin Maija Peterson
  • Securing Your Facebook Business Account Against Hacking and Phishing Attempts
  • AMP (Accelerated Mobile Pages) and Page Experience

Topics Of Interest

  • Blogging (36)
  • Content Marketing (16)
  • Digital Advertising (26)
  • Guides to Social Media Platforms (58)
  • Out (88)
  • SEO (9)
  • Social Media Management (17)
  • Social Media Marketing (48)
  • Social Media Relations (30)
  • Starting a business (17)
  • Wordpress website (8)

Get Updates

Sign up now to stay in the know on all things digital marketing with our SocialKnow newsletter and blog updates delivered right to your inbox!
* = required field

What’s Popular

Accelerated Mobile Pages (AMP) (1) Audience targetting (34) Branding (12) Campaigns (8) Community manager (2) Contests (4) Covid-19 (9) Customer service (4) Email marketing (3) Engagement (6) Facebook (60) Flickr (1) Google Page Experience Update 2021 (1) How To (72) HTTP/2 (1) Influencer Marketing (1) Instagram (14) LinkedIn (8) Marketing Strategy (16) Minnesota (3) Networking (2) Online Community (13) Online Security (1) Pinterest (11) SEO (9) Social Media agency (7) Social Media Crisis (3) Starting a business (37) Time management (6) Tips & Tricks (52) Tools (12) Twitter (43) Wikipedia (2) YouTube (2)

categories

  • June 2022 (1)
  • May 2022 (2)
  • August 2021 (1)
  • April 2021 (2)
  • March 2021 (1)
  • November 2020 (3)
  • August 2020 (2)
  • July 2020 (2)
  • June 2020 (2)
  • May 2020 (1)
  • April 2020 (1)
  • March 2020 (2)
  • February 2020 (1)
  • January 2020 (2)
  • December 2019 (1)
  • November 2019 (2)
  • October 2019 (3)
  • September 2019 (2)
  • August 2019 (1)
  • July 2019 (3)
  • January 2019 (1)
  • December 2018 (1)
  • November 2018 (2)
  • September 2018 (4)
  • August 2018 (3)
  • July 2018 (1)
  • June 2018 (3)
  • May 2018 (1)
  • April 2018 (3)
  • March 2018 (1)
  • October 2017 (1)
  • June 2017 (3)
  • May 2017 (4)
  • April 2017 (4)
  • March 2017 (5)
  • December 2016 (1)
  • October 2016 (1)
  • September 2016 (1)
  • August 2016 (1)
  • July 2016 (2)
  • June 2016 (1)
  • May 2016 (2)
  • February 2016 (2)
  • December 2015 (1)
  • September 2015 (3)
  • August 2015 (1)
  • July 2015 (2)
  • June 2015 (3)
  • May 2015 (2)
  • April 2015 (1)
  • March 2015 (5)
  • February 2015 (6)
  • January 2015 (1)
  • November 2014 (1)
  • October 2014 (1)
  • September 2014 (1)
  • August 2014 (10)
  • July 2014 (3)
  • June 2014 (2)
  • May 2014 (3)
  • April 2014 (6)
  • March 2014 (4)
  • February 2014 (2)
  • January 2014 (8)
  • December 2013 (11)
  • November 2013 (10)
  • October 2013 (9)
  • September 2013 (6)
  • August 2013 (9)
  • July 2013 (9)
  • June 2013 (8)
  • May 2013 (9)
  • April 2013 (10)
  • March 2013 (10)
  • February 2013 (9)
  • January 2013 (5)
  • December 2012 (3)
  • November 2012 (6)
  • October 2012 (6)
  • September 2012 (9)
  • August 2012 (6)
  • July 2012 (3)
  • June 2012 (3)
  • May 2012 (2)
  • April 2012 (5)
  • March 2012 (3)
  • February 2012 (4)
  • January 2012 (5)
  • December 2011 (1)
  • November 2011 (7)
  • October 2011 (4)
  • September 2011 (6)
  • August 2011 (2)
  • March 2011 (2)
  • February 2011 (2)
  • January 2011 (3)
  • December 2010 (1)
  • November 2010 (3)
  • October 2010 (1)
  • September 2010 (1)
  • July 2010 (1)
  • May 2010 (1)
  • April 2010 (1)
  • March 2010 (4)

Tags

Accelerated Mobile Pages (AMP) Audience targetting Branding Campaigns Community manager Contests Covid-19 Customer service Email marketing Engagement Facebook Flickr Google Page Experience Update 2021 How To HTTP/2 Influencer Marketing Instagram LinkedIn Marketing Strategy Minnesota Networking Online Community Online Security Pinterest SEO Social Media agency Social Media Crisis Starting a business Time management Tips & Tricks Tools Twitter Wikipedia YouTube

Footer

Contact Us

5500 Nicollet Ave South
Suite 19413
Minneapolis, MN 55419

612-670-0337
info@sndigitalagency.com

About Us

SND Agency is a social media and digital marketing agency founded in 2009. The agency was built from the ground up with a the focus on social media as the central core of all digital marketing. We are experts at strategy, management, campaign development, and paid digital ads (with advanced expertise on audience development and strategic targeting).

Learn More

Follow Us

  • Email
  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Copyright © 2022 SocialNicole.Com