Don’t get us wrong--we love a good #ThrowbackThursday or #MotivationMonday, but COVID-19 means that we’re all approaching and using hashtags a little differently these days. As …
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The Art of Being Social: Our Blog
Which Social Media Platforms Your Business Should Be Using During COVID-19 and Beyond
During this time of stay-at-home orders and social distancing, social media marketing is more important than it’s ever been. In order for your business to continue reaching your …
The Ultimate Guide to Choosing Your Business Brand Colors
Can you think back to a time when you had to make a decision on a brand to choose for a certain product? If you had little information on the differences between the brands, what …
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Tips for Social Media and Digital Marketing During COVID-19
With the onset of the COVID-19 pandemic, companies have had to rapidly reconfigure how they do business. Every business (large and small) has been faced with massive challenges, …
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Guide to Creating a Successful Digital Advertising Campaign
Are you looking to create a killer digital advertising campaign for your business? Now is the time. As long as we are stuck in our homes, the focus must be on digital. Gone is the …
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Outline Your Blog Post for Blogging Success
You were probably introduced to the 5-point outline while writing research papers in high school, but did you know using a similar process to outline your blog posts can also be …
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Using Social Media Calls to Action
Using social media calls to action can be instrumental for growing your business. This simple handful of words can increase your online community and boost sales and traffic to …
Strategies for Having Authentic Social Media Interactions
According to research from Sprout Social, 81% of people feel that businesses have an obligation to be transparent on social media. Consumers want to feel understood by brands on a …
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Best Social Media Campaigns of 2019
What makes a good social media campaign? If you aren’t aware of the industry lingo, an advertising campaign is a collection of ads, often across a variety of mediums, that revolve …
Promoting a Facebook Live Video
Using the Facebook live video feature can be a fun and effective way to increase engagement, interact with your followers, and get your message across by starting the conversation …