Can you remember the last time a positive review or referral from a friend impacted your decision to make a purchase? If you acted on the suggestion, it was probably in part …
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The Art of Being Social: Our Blog
Targeting the Right Customers During COVID-19
How many people do you know of that have lost their job during COVID-19? During the COVID-19 pandemic, the unemployment rate in the U.S. has reached the highest it has been since …
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How To Recession-Proof Your Business During COVID-19
What if we told you there are ways to effectively “recession proof” your business now AND in preparation for the future, despite the fact that hardly any businesses will get …
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Brands Doing Marketing Right During COVID-19
The difference between a brand’s success and failure during a recession often comes down to its marketing strategy. What are the top brands doing right in their marketing during …
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5 Tips for Using Hashtags During COVID-19
Don’t get us wrong--we love a good #ThrowbackThursday or #MotivationMonday, but COVID-19 means that we’re all approaching and using hashtags a little differently these days. As …
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Which Social Media Platforms Your Business Should Be Using During COVID-19 and Beyond
During this time of stay-at-home orders and social distancing, social media marketing is more important than it’s ever been. In order for your business to continue reaching your …
The Ultimate Guide to Choosing Your Business Brand Colors
Can you think back to a time when you had to make a decision on a brand to choose for a certain product? If you had little information on the differences between the brands, what …
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Tips for Social Media and Digital Marketing During COVID-19
With the onset of the COVID-19 pandemic, companies have had to rapidly reconfigure how they do business. Every business (large and small) has been faced with massive challenges, …
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Guide to Creating a Successful Digital Advertising Campaign
Are you looking to create a killer digital advertising campaign for your business? Now is the time. As long as we are stuck in our homes, the focus must be on digital. Gone is the …
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Outline Your Blog Post for Blogging Success
You were probably introduced to the 5-point outline while writing research papers in high school, but did you know using a similar process to outline your blog posts can also be …
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