Digital Marketing Audit Versus Social Media Marketing Audit: What's the Difference? So you clicked on the link for this story and you immediately see we have switched our …
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Archives for January 2014
Social Media Campaigns for Valentine’s Day
Valentine’s Day is just around the corner. Is your brand ready launch a social media campaign for the holiday? Don't worry, it doesn’t take a massive advertising budget to create a …
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Valentine’s Day Pinterest Campaign Ideas
Looking for an easy way to promote your brand over Valentine’s Day? Try a Pinterest social media campaign. The platform draws marketers because it engages customers in a highly …
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Designing and Branding Your Social Media Channels
Creating a unified brand presence online is an important part of your overall marketing and branding strategy. You want your brand to be easily recognized on every channel. Create …
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Social Media ROI: Best FREE tools for 2014
There are many social media metrics tracking tools on the market. While there are numerous paid services, there are also plenty of free options to improve your social media ROI. …
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#SocialSpotlight: PlayStation 4 Social Experience
After around 10 years of waiting, both Microsoft and Sony have newly released their next generation gaming consoles – the Xbox One and the PlayStation 4. While we wouldn’t …
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The Psychology of Social Media Sharing [Infographic]
As social media evolves, questions arise on the psychology of social media sharing. The New York Times published a study revealing why people share. How conscious are your …
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The Best Time to Post on Facebook
When is the best time to post on Facebook? It depends on your audience. The updated Facebook Insights offers an excellent start to optimizing your brand on social media. Read on …