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+ Guide to Facebook marketing success!

Why Personalization in Customer Service Leads to Repeat Customers

  Being a fan or a follower in an online community can sometimes be tough. You’re loyal to a brand or company, you retweet what they post, you like their statuses, you comment on photos, but in the end sometimes you feel like you’re nothing more than a click on their page. As a business, […]

Kony 2012 and The Power of Social Media

By now, most of you have heard of the Kony 2012 campaign started by Invisible Children aimed at finding and arresting war criminal Joseph Kony.  If you haven’t, make sure you watch the video here.  Regardless on how you feel about the issue itself and what side you’re on there is one important thing we can take away […]

Should Your Business Take a Stab at Pinterest?

  In my last post, Pinning Down the Basics of Pinterest, we skimmed the surface on Pinterest and discussed the basics and the value for your business. This week, let’s take it a bit further and figure out if it’s the right move for your business to invest time in Pinterest. Pinterest seems like a great […]

Taking the Leap: Transitioning your Facebook Fan Page to Timeline

Leave it to Facebook to cause a stir rolling out the Timeline feature for business fan pages last week while only allowing  businesses 30 days to make the transition to timeline. That’s right come March 30, 2012 Facebook will be flipping the switch and all fan pages will be published  in the new timeline format. This of […]

Customer Service on Social Media- The Immediacy of it All

“The Customer always comes first.” If you’ve done any bit of work for a business in your lifetime, you’ve heard that phrase before. This concept is cornerstone to any good customer service plan. But how do we deliver this kind of customer service through social media? After all, with social media being one of the […]

Floating in on SoundCloud

SoundCloud- it’s the newest rage in the musical community, and beneficial to musicians, producers and record labels alike. But what is it? SoundCloud is essentially a place where anyone within the music community can create an account and upload music to share across many other social networks. People with profiles can follow other SoundCloud users […]

Show the Love: Customer Service in a 24/7 Social Media World

With the advent of social media we have encountered a new world of customer service. A world where the customer has a voice and that voice can be,well, quite loud! The dynamics of how companies manage their customer service have shifted so drastically in the past 5 years and many companies have yet to catch […]

12 for ’12- Quick & Easy Tips for Hiring a Valuable Community Manager

At SocialNicole we’re taking the week to help you focus on two aspects of your business’ social media marketing that you may not have considered: social media community managers and outsourcing your social media.  We receive questions as to the benefits of both these options and decided, “Why not? Let’s share our knowledge!” Each day […]

Is a Community Manager the Solution You’re Seeking?

At SocialNicole we’re taking the week to help you focus on two aspects of your business’ social media marketing that you may not have considered: Community Managers and Outsourcing.  We receive questions as to the benefits of both these options and decided, “Why not? Let’s share our knowledge!” Each day from now until Friday we’ll […]

The Social “Media” Effect- How a simple post tossed me into a lake

Let me tell you a story… It’s a story of how social media can lead someone to step out of their comfort zone and try new things, such as raising money for an important cause by jumping into an ice cold lake.