SocialNicole: Social Media Marketing and Content Marketing
Social Media Marketing
Do you want to get more retweets and followers? It might all just depend on which hashtags you are using for your tweets. Are you using the top Twitter hashtags? Changing seasons, world events, and popular culture all affect what’s currently trending on Twitter. Though what’s trending can change in a split second, we’re [...]
We’ve all crossed our fingers it would never happen. We’ve watched others battle through it, secretly relieved it wasn’t us and hoping it never would be. You’ve always been so careful, never thinking it could ever happen to your company. But then it hits: a social media crisis. You make a costly mistake on Google+, tweet something [...]
In the sea of social media tools sometimes it’s easy to feel like you’re drowning while trying to decide which ones are appropriate to use for your business. It’s one thing to learn how to use social media tools for general use, but making specific decisions about which social media tools to use for your [...]
There’s plenty of debate out there about whether or not the Return on Investment (ROI) can be measured for social media. The social media outlets we use (Twitter, Facebook, etc.) tell us that it’s possible, but is that just another marketing ploy? It seems there are a lot of opinions out there, so we’ve pulled [...]
Whether we like it or not, social media has become a big part of our lives. This is where we socialize, express ourselves, network, and conduct business. We’ve begun to use social media for just about everything – including the way we receive news. Many users have begun to turn to Facebook and Twitter for current [...]
As social media becomes more of a mobile experience with each passing day, some marketers have started to struggle to keep their social media content relevant and mobile-friendly. Mobile social media can be done right, but there are a few key tips to remember to ensure your consumers are happy checking out your content on [...]
Social media was originally used by public relations professionals to monitor bad reviews from customers. However, social media has evolved from just monitoring bad reviews into a powerful way to engage and get immediate feedback from people from everywhere. It has become a tool used to moderate conversations between businesses and consumers. Though social media [...]
Using social media to land your dream job seems like a simple task. There are so many ways to connect with companies and employers online that you’re bound to find work no matter what…right? Unfortunately, as I’m sure most of you know, this just isn’t the case. Though social media channels can be a helpful [...]
When you’re managing several clients, all at different times of the day and using different messaging and promotions for each of those clients, keeping everything straight can become a bit challenging. Social media management tools save you time, energy and stress. Not to mention they allow you to better understand and connect with your online [...]
At SocialNicole, we LOVE Pinterest! Any client we think it may work for, we try to include in their social media plan. Because Pinterest doesn’t work for everyone due to the visual and demographic factors, when the stars align and a client has the perfect content and base to share magic can happen! So strap [...]