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How To: Write a Blog Post

Sitting down to write a blog post can seem like a daunting task, especially when you do not know where to get started or how to put your thoughts into words that people will want to read. We at SocialNicole have experienced that dreaded writers block, so we thought it would be helpful to pull […]

WordPress: Know The Difference Between Pages and Posts

Whether you are new to WordPress as the content management platform for your website, or have become a WordPress veteran, you may have found yourself wondering if there is a difference between WordPress Pages and WordPress Posts. It seems in everyday social media language, these terms are used interchangeably, but these two words mean very different […]

How to Curate Killer Content for Social Media

If you’re in the business of social media marketing you already know one thing to be true, content is king. This is stated all the time… and for good reason. Without compelling content, your readers and potential clients have no reason to actually care about you or the business you manage. Now that we’ve established […]

#PetsAtWork Social Media Fun

Some companies have all the luck. They have products that are fun to sell, or at least sexy to talk about. For the rest of us, it’s not that easy. With Google moving more and more rapidly toward social media signals to tell them who is most important to listen to, having an inherently interesting […]

On-Page SEO: The Only Checklist You’ll Ever Need [Infographic]

With so much to pay attention to when it comes to on-page SEO, it can be overwhelming to get your pages optimized for search engines effectively. What if you forget something? What if you don’t do it right? How many words should this post be, again? These questions and more are solved below in this […]

How to Make Blogging Suck Less: 6 Reasons You Need to Have a Guest Blogger

Your blog on your website is a major point of entry to your content and services. As a small business owner, your blog is an excellent tool to draw people in to what you do. Is it a chore? Sometimes. But that’s why you can get someone else to write for you! For this reason […]

Why Headlines Are Like a First Date

If you’re like me, and you spend a lot of time on your content when you write blog posts for your small business or organization, you want your words to be heard! If you spend energy crafting an article for someone to read, it’s hard when nobody cares about what you have to say. One […]

Make Blogging Suck Less: How to Be Your Own Editor

Not every business has the luxury of having its own editor on staff. Not every company has enough staff to even grab a second pair of eyes on a piece. Especially if you don’t have the budget to have someone edit for you, you are on your own! If you’ve gotten over your writer’s block and […]

Make Blogging Suck Less: How to Have Plenty to Write About

You may have found that people who know anything about digital marketing will tell you that in order for your website to be at its best, in order for your company to get the most out of its branding and marketing strategy, you need to keep an updated blog. And at first, this may not […]

The Ultimate Blog Post Writing Guide

You’ve done it. You’ve opened the “new post” page and you’re sitting down at your laptop. Now what? We have broken down the writing of a good blog post into 3 parts–Planning, Writing and Editing. The most important thing to remember is that you don’t have to be an expert writer to publish a great […]