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+ Guide to Facebook marketing success!

Social Media Contests: Benefits and Tips

If you spend time on Facebook, Twitter or other social media platforms you may have probably seen contests and tried your luck at one or two. There is something intriguing about entering your name in a drawing, answering a question or liking something if you have the potential to get something out of it! But […]

The Ins, Outs and Whys of Facebook Live

Are you familiar with the various applications such as Periscope and Meerkat that allow you to stream live video and connect with an audience in real time? These video streaming channels brought engagement with fans to a new level all from their mobile device. Facebook did not want to miss out on an opportunity to […]

WordPress: Know The Difference Between Pages and Posts

Whether you are new to WordPress as the content management platform for your website, or have become a WordPress veteran, you may have found yourself wondering if there is a difference between WordPress Pages and WordPress Posts. It seems in everyday social media language, these terms are used interchangeably, but these two words mean very different […]

How To Like Facebook Pages From Your Page

Facebook is always changing. You may or may not have noticed you can no longer perform actions on Facebook as a Page in the same way you could before. This made the process to “like” other Pages a little bit confusing. Here is a quick snapshot of the 2 different ways you can “like” Facebook Pages […]

How to Curate Killer Content for Social Media

If you’re in the business of social media marketing you already know one thing to be true, content is king. This is stated all the time… and for good reason. Without compelling content, your readers and potential clients have no reason to actually care about you or the business you manage. Now that we’ve established […]

5 Ways To Connect On Twitter

Twitter can be an overwhelming place, especially when you are a newer user, or only use the platform once in awhile. Where does one even start? Throughout my time managing social media, I’ve learned these are the five best ways to connect on Twitter as you’re just starting out. 1. Use Hashtags Using hashtags allows […]

#PetsAtWork Social Media Fun

Some companies have all the luck. They have products that are fun to sell, or at least sexy to talk about. For the rest of us, it’s not that easy. With Google moving more and more rapidly toward social media signals to tell them who is most important to listen to, having an inherently interesting […]

Why It’s Good to Not Finish Things

I had an interesting conversation with my sister, a talented artist, the other day. We got way off topic and ended up discussing her creative process, and how she has been notorious her whole life for NOT finishing her projects, whether it was sewing, knitting, painting or any other medium. Growing up, I remember her […]

On-Page SEO: The Only Checklist You’ll Ever Need [Infographic]

With so much to pay attention to when it comes to on-page SEO, it can be overwhelming to get your pages optimized for search engines effectively. What if you forget something? What if you don’t do it right? How many words should this post be, again? These questions and more are solved below in this […]

How to Make Blogging Suck Less: 6 Reasons You Need to Have a Guest Blogger

Your blog on your website is a major point of entry to your content and services. As a small business owner, your blog is an excellent tool to draw people in to what you do. Is it a chore? Sometimes. But that’s why you can get someone else to write for you! For this reason […]