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+ Guide to Facebook marketing success!

#FacebookFriday: How to Engage With Facebook Pages

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Welcome to #FacebookFriday, where those of us at SocialNicole are working to teach you how to use Facebook effectively for marketing your business. We’ll break down the complicated concepts into easy, step-by-step instructions that are easy to understand and apply immediately. Please scroll to the bottom of this post to check out all the posts […]

The Social Media Revolution: Empower Yourself Today

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I often interchange terms like “social media marketing,” “interactive marketing,” “online marketing,” “digital marketing” and simply “social marketing.” This is intentional and has had the effect for which I hoped: it has inspired discussion about what these terms mean. Why is it that I want to trigger this discussion? Because social media is a revolutionary […]

3 Most Important Things to Know About the New Twitter Profiles

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Whether you’re a Twitter veteran or a Twitter baby bird, there are certain things you need to know to keep up with Twitter’s new profiles. In all my experience working with small businesses and non-profits and their social media strategies, I’ve found I like the new changes Twitter made to its layout and customization options. To optimize […]

5 Steps to Creating an Effective Persona for Social Media Marketing

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In my last post, I talked about the importance of truly identifying your main target audience and creating a persona of the ideal customer or client whom you want to attract. I know this is so hard to do, but I can confidently tell you from years of working in this field and advising hundreds of […]